Kochava is a comprehensive marketing analytics platform designed for businesses seeking to optimize their digital campaigns. Targeting marketers and data analysts, Kochava excels with its real-time tracking, powerful attribution tools, and vast network integration, surpassing competitor capabilities and enhancing decision-making.

What are the main features of Kochava?

Comprehensive Attribution Insights

Kochava provides unparalleled insights into marketing campaigns, enabling businesses to understand their customer's journey across various touchpoints. This feature enhances the effectiveness of marketing efforts.

• Real-Time Attribution: Allowing instant tracking of campaign performance.
• Cross-Platform Tracking: Monitor user interactions across mobile, web, and OTT environments.
• Fingerprinting Technology: Capture accurate data without relying on device IDs.

Vast Network Integration

Connect with an extensive range of partners and networks seamlessly with Kochava's integration feature. This allows marketers to streamline their workflows and enhance collaboration efficiency.

• Extensive Partner Network: Access over 10,000 different partners for broader campaign distribution.
• Easy SDK Integration: Simplify the process of connecting with various platforms and networks.
• API Access: Utilize Kochava's robust API for customized workflows.

Data-Driven Decision Making

Kochava empowers marketers with data-driven insights, leading to more informed decisions and improved campaign results.

• Custom Reporting: Tailor-made reports that suit specific business needs.
• Predictive Modeling: Analyze data to forecast future trends and campaign success.
• Data Visualization Tools: Transform raw data into actionable insights with comprehensive charts and graphs.