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Social Media Management Software

Social media management software is a communication tool that offers you the ability to manage your accounts, publish content, schedule posts, and track data analytics. 

Social Media Management : related categories

Our selection of 51 social media management software

LOOQME

Media monitoring and social listening of brands, competitors

No user review
close-circle Free version
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Pricing on request

Manage all your social media from one platform. Schedule posts, track analytics, and engage with your audience.

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LOOQME simplifies your social media management by providing an all-in-one platform. You can easily schedule posts, track engagement, and analyze performance across multiple social media channels. Plus, the platform's advanced analytics tools help you optimize your social media strategy.

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Benefits of LOOQME

check Numerous resources number

check Instant alerts

check All media in one place

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Onlypult

A single platform for scheduling posts and analytics

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4.7
Based on +200 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
check-circle Free trial
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Paid version from €23.00 /month

Streamline social media posting, scheduling, and analytics tracking.

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Onlypult is a complete social media management tool designed to simplify post creation, scheduling, and performance analysis across multiple platforms. It enables users to manage several social media profiles from one dashboard, track the effectiveness of their content through detailed analytics, and engage with their audience seamlessly. Ideal for businesses and social media professionals seeking to optimize their online presence.

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Benefits of Onlypult

check A single tool for scheduling content on 14 social media platforms

check A large number of functions for posts

check Easy to use

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Lookaroun

Maximize Networking at Your Events

No user review
check-circle Free version
check-circle Free trial
check-circle Free demo

Pricing on request

Manage and schedule posts across multiple platforms, analyze engagement metrics, and streamline communication with your audience efficiently.

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Lookaroun offers a comprehensive suite of tools for managing social media accounts. Users can effortlessly schedule posts across various platforms, ensuring timely content delivery. Detailed analytics provide insights into engagement metrics, helping users refine their strategies. Additionally, it facilitates streamlined communication with audiences, allowing for effective interaction and feedback management. With its intuitive interface, Lookaroun caters to businesses of all sizes looking to enhance their online presence.

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Tweeten

Advanced Twitter Management for Professionals

No user review
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Pricing on request

Manage multiple accounts, schedule tweets, and track performance metrics effortlessly with an intuitive interface tailored for Twitter enthusiasts.

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Tweeten offers robust features designed for efficient Twitter management. Users can seamlessly manage multiple accounts, allowing for easy switching between profiles. The scheduling tool ensures that tweets are posted at optimal times, maximizing engagement. Furthermore, detailed performance metrics help users analyze their effectiveness, enabling data-driven decisions. The intuitive interface enhances user experience, making it suitable for both casual users and professional social media managers looking to optimize their Twitter strategy.

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Facelift

Revolutionize Marketing with Social Media Management

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4.4
Based on +200 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
close-circle Free trial
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Pricing on request

Streamline your social media with advanced scheduling, analytics, and engagement tools for effective audience management.

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Facelift offers an all-in-one solution for social media management, featuring powerful scheduling capabilities that allow users to plan content in advance. Its robust analytics tools provide detailed insights into audience engagement and performance metrics, enabling data-driven decision-making. Additionally, the platform fosters community interaction with real-time engagement features, ensuring that businesses remain connected with their audience seamlessly across various social channels.

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Tailwind

Enhance Social Media Management with Seamless Efficiency

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4.3
Based on +200 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Easily schedule posts, analyze engagement, and collaborate with team members using intuitive dashboards and streamlined workflows.

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Tailwind is a powerful social media management tool designed for efficiency. Users can effortlessly schedule posts across multiple platforms, ensuring optimal timing for audience engagement. In-depth analytics provide insights into performance metrics, allowing users to refine their strategies. The collaborative features enable teams to work together seamlessly, utilizing intuitive dashboards that simplify the management process and enhance productivity.

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Sked Social

Optimize Your Social Media Strategy Effectively

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4.4
Based on +200 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
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Pricing on request

Plan, publish, and analyze social media content efficiently with a versatile calendar, analytics, and collaboration tools for teams of all sizes.

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Sked Social offers a comprehensive solution for managing social media presence. It allows users to plan and publish content seamlessly through an intuitive calendar. Advanced analytics provide insights into engagement and performance, helping to optimize strategies. Collaboration features make it easy for teams to work together, assign tasks, and share feedback. This all-in-one platform is ideal for businesses looking to enhance their social media management efforts and drive better results.

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X Pro (TweetDeck)

Enhance Social Media Management with X Pro

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Manage multiple social media accounts with customizable feeds, scheduling tools, and analytics, all in one platform for streamlined communication.

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X Pro (TweetDeck) offers an intuitive interface that allows users to manage multiple social media accounts seamlessly. With customizable feeds, it provides real-time updates tailored to user preferences. The scheduling tools enable effective planning of posts ahead of time, ensuring consistent engagement without the need for constant monitoring. Additionally, built-in analytics provide valuable insights into performance metrics, helping users optimize their social media strategy efficiently.

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Postoplan

Boost Your Social Media Management Efficiency

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4.7
Based on 10 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
close-circle Free trial
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Pricing on request

This software offers intuitive social media scheduling, analytics tracking, and team collaboration tools to simplify online marketing efforts.

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Postoplan streamlines social media management by providing a comprehensive platform that includes features such as intuitive scheduling for posts across multiple channels, detailed analytics to track engagement and performance, and robust team collaboration tools. Users can efficiently manage workflows, assign tasks, and create shared calendars, enhancing productivity. The software is designed to cater to businesses of all sizes looking to improve their online presence and marketing strategies.

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Sociamonials

Maximize Social Engagement with Advanced Tools

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4.4
Based on +200 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Manage all social media accounts in one place, schedule posts, analyze performance metrics, and engage audiences effortlessly with advanced automation tools.

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Sociamonials offers comprehensive management for all social media accounts, allowing users to schedule posts across various platforms seamlessly. The software provides robust analytics tools to track performance metrics, ensuring users can measure their success effectively. With its advanced automation features, engaging with audiences becomes effortless, making social media management simpler and more effective for businesses looking to enhance their online presence.

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Swello

Optimize Your Social Media Strategy Efficiently

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4.3
Based on 158 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Streamline social media management with scheduling, analytics, and content curation. Boost engagement and track performance across platforms effortlessly.

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Swello provides an all-in-one solution for managing social media effectively. Key features include robust scheduling tools that allow users to plan posts across multiple platforms in advance, detailed analytics to monitor audience engagement and content performance, and powerful content curation options to help discover trending topics. By leveraging these capabilities, businesses can enhance their online presence, increase audience interaction, and make data-driven decisions to optimize their social media strategy.

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SocialQ+

Advanced Social Media Automation Tool for Businesses

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3.0
Based on 3 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
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Pricing on request

Manage multiple social channels effortlessly with advanced scheduling, real-time analytics, and team collaboration tools for effective engagement.

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SocialQ+ is designed for streamlined social media management, featuring powerful scheduling tools that allow users to plan and publish posts across various platforms seamlessly. Real-time analytics provide detailed insights into audience engagement, helping refine strategies for better results. Additionally, its team collaboration tools facilitate efficient workflows, enabling teams to work together effectively to create and manage content that resonates with followers. Ideal for businesses seeking to maximize their social media presence.

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Loomly

Streamlined Social Media Management Platform

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4.7
Based on +200 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
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Pricing on request

Plan, create, and schedule content seamlessly across multiple social platforms, analyze performance metrics, and collaborate with team members in real-time.

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Loomly offers a comprehensive solution for social media management by allowing users to plan, create, and schedule content effortlessly across various platforms. It provides detailed performance analytics to measure engagement and growth, enabling informed strategic decisions. Additionally, the software promotes team collaboration through real-time feedback and commenting features, ensuring alignment and creativity in social media campaigns. Whether managing a single account or multiple brands, Loomly streamlines the process for optimum efficiency.

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Stacky

Enhance Collaboration with Powerful Workflow Solutions

No user review
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Pricing on request

Manage multiple social media accounts, schedule posts, track engagement analytics, and collaborate with team members efficiently.

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Stacky offers robust management tools for multiple social media platforms, enabling users to streamline their content scheduling and posting processes. With comprehensive analytics, it tracks engagement metrics to help refine strategies. Additionally, the platform facilitates seamless collaboration among team members, ensuring a cohesive approach to social media marketing. Ideal for businesses looking to enhance their online presence while effectively managing various accounts.

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Socialbee

Streamline Your Social Media Management Effortlessly

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4.6
Based on +200 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
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Pricing on request

Manage multiple social accounts effortlessly, schedule posts, analyze performance, and engage followers, all from a centralized dashboard designed for efficiency.

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Socialbee offers comprehensive tools for efficient social media management, allowing users to handle multiple accounts with ease. It features a robust scheduling system to plan and automate posts, freeing time for strategic engagement. Additionally, performance analytics provide insights into audience interactions and content effectiveness. This software is designed to streamline workflows and enhance online presence, making it a valuable asset for businesses aiming to boost their social media strategy.

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BrandMentions

Boost Your Brand with Advanced Mention Tracking

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4.6
Based on 101 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
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Pricing on request

Streamline brand monitoring with powerful analytics, real-time notifications, and comprehensive social listening tools designed to enhance online reputation management.

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BrandMentions enhances brand monitoring by providing powerful analytics that track online mentions across various platforms in real time. Its intuitive dashboard offers comprehensive social listening tools that help users manage their online reputation effectively. With features like sentiment analysis, competitor tracking, and customizable alerts, brands can respond promptly to customer feedback and industry trends, ensuring they stay ahead in the competitive landscape of social media management.

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Juphy

Enhance Customer Support with Unified Messaging Tools

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4.5
Based on +200 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Manage social media interactions seamlessly with powerful tools for scheduling, analytics, and real-time engagement across multiple platforms.

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This social media management software offers users a comprehensive suite of tools that streamline the management of various platforms. Key features include scheduling posts in advance, advanced analytics to gauge performance metrics, and real-time engagement capabilities that allow for swift responses to comments and messages. With an intuitive dashboard, users can easily monitor their social presence and optimize their marketing strategies effectively.

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NapoleonCat

Streamline Social Media Management Effortlessly

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4.6
Based on +200 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
close-circle Free trial
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Pricing on request

This software offers comprehensive tools for social media scheduling, analytics, and engagement, streamlining management tasks across platforms.

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NapoleonCat provides an all-in-one solution for social media management, featuring advanced scheduling capabilities, in-depth analytics, and tools for engaging with audiences effectively. Users can automate posts, track performance metrics in real time, and respond to messages across different platforms from a single dashboard. With its user-friendly interface and robust features, it caters to businesses looking to enhance their online presence and drive engagement.

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Metricool

Advanced Social Media Analytics Tool for Marketers

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4.5
Based on +200 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
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Pricing on request

Manage social media content effortlessly, schedule posts, analyze performance, and track engagement metrics all in one platform.

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Metricool simplifies social media management by offering tools to schedule posts across various platforms, analyze performance metrics in real-time, and monitor audience engagement. This comprehensive solution aids in strategizing content effectively, allowing users to optimize their social media presence. With intuitive dashboards and insightful analytics, Metricool ensures users can make data-driven decisions to enhance their marketing efforts and grow their online community.

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BrandBird

Creative Branding Solutions for Dynamic Visual Content

No user review
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Pricing on request

Streamline social media posts, monitor engagement, and analyze performance to enhance online presence and connect with audiences effectively.

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BrandBird offers robust features designed to streamline social media management. Users can easily schedule posts across multiple platforms, monitor audience engagement in real-time, and access detailed analytics to measure performance. By utilizing these tools, brands can enhance their online presence, tailor content strategies based on insights, and foster stronger connections with their target audiences.

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Social Media Management software: purchase guide

What is social media management software?

Definition 

Social media management software such as Agorapulse are ideal solutions to optimize your company's notoriety. It is a platform designed to facilitate the management of Facebook /Twitter/ Google+/ LinkedIn/ Instagram accounts... and many other social media. Adopting this solution saves time while ensuring the development of your social strategy by automating some of the tasks of a community manager. 

How does it work? 

These programs include automated services to better manage a company's profiles by allowing it to animate its community or organize contests. The tool also includes modules programmed to collect information about the company and its competitors while managing its followers and friends. To take advantage of the tool, you must subscribe to a subscription. All data collected by the application will be backed up on the cloud, allowing the user to access it at any time. 

What are the main features of social media management software?

A social media management software must allow a social media manager and a community manager to offer the best digital marketing strategies to improve a brand's reputation across social networks. Here are the main features that social media management software should offer:

Flow monitoring 

In companies, monitoring remains an essential task to have all the relevant information on social media in order to prevent and increase the productivity of their market. With this type of tool, the user will be able to quickly collect data on his competitors, his brand as well as his category topics by programming a search on all online content including predefined keywords and hashtags. 

Here are the main features to manage your communication on social networks:

  • Manage multiple accounts, centralise all your Facebook, Twitter, Instagram, Linkedin, etc.
  • Programming posts
  • Integration of your site's RSS feeds to automatically publish articles
  • Analyze the performance of your web-marketing actions with statistics
  • Image management
  • Programming schedule
  • Plan social media content
  • Publish publications on social networks
  • Respond to requests for information
  • Automate and schedule publications on social networks
  • Store content and archive posts

Data processing

Once the data has been collected, it is important that the tool provides an easy-to-analyze dashboard to ensure that the decisions to be made are optimized. This table must be well organized by clearly separating each piece of information: message, comment, blog, forum... The same applies to published images. The content collected must be classified according to its relevance. 

The preparation of statistical reports 

A statistical report is usually based on the information collected. The tool generates graphs based on these data in order to provide the marketing campaign manager with ideas for reflection. These proposals are based on the company's e-reputation, the performance of a publication, positive and negative comments on the company and its competitors... These well-studied reports will allow them to improve their brand image. 

Who uses social media management software? 

Automating your competitive intelligence is an interesting solution for all companies wishing to optimize their performance by monitoring public opinion on current products, on little-known or well-known brands, or simply on their reputation. These online social network management programs are therefore aimed at all companies looking for a tool that can help them manage their image on social networks. 

What are the benefits of using social media management software?

Advantages 

  • Using this type of tool provides an overview of the company's popularity 
  • These applications are presented as the best solutions to closely monitor online conversations about your company and have all the information that can influence your reputation. 
  • An online social network management tool improves communication by allowing the user to respond in real-time to messages and reactions from his customers. 
  • It saves time in the execution of projects.  
  • Generate more traffic to your site
  • Increase your fan community
  • Save time in your social network management

Disadvantages 

  • The tools offered in the free version are for the most part defined over a limited trial period. Once the date has expired, a subscription becomes necessary. 

How to choose the best social media management software? 

  • Functionality: it is essential that the software allows publication on social networks where the company is present. Not all of them give access to the same social media. We must, therefore, be careful about who is managed and who is not. 
  • Interaction: the purpose of social networks and creating interaction, here between a brand and its subscribers. It is, therefore, necessary that the community manager is notified quickly and easily of new comments, in order to be able to respond to them.  
  • Adequate cost: there are many tools available at an affordable price that include more or less the same features as those available at a high price. 

The best tools for managing free and open-source social networks

  • Hootsuite
  • Tweetdeck
  • Feedly
  • SocialRank
  • Crowdfire

The most popular social media management tools

For self-entrepreneurs, freelancers and self-employed people 

  • Nukesuite
  • Sensitive
  • Buffer

For start-ups

  • AgoraPulse 
  • Netvibes
  • Mention

For VSEs 

  • Tip up
  • Social Sprout
  • Brand24

For SMEs

  • Linkfluence
  • Paper.li
  • Rival.IQ

Providing community management requires powerful software, like a social network management tool. These applications make it possible to develop the popularity of a brand by providing its web animations, the aim is to increase its audience and attract as many potential customers as possible.

Social Media Management softwares: Q&A

How does a social media management software work?

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Social media management software helps businesses manage their social media presence by providing tools to schedule posts, publish content, track performance metrics, and engage with followers. Some examples of social media management software include Hootsuite, Sprout Social, and Buffer.

What features should I look for when looking for social media management software?

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When looking for social media management software, it's important to consider features such as scheduling and publishing tools, analytics and reporting capabilities, social listening and monitoring functionality, and team collaboration features. Other features to consider include social media advertising tools, content creation tools, and customer relationship management (CRM) integrations.

What are the benefits of social media management for my company?

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Social media management software can help businesses streamline their social media efforts, save time, and improve their social media performance. By using social media management software, businesses can schedule posts in advance, track performance metrics, engage with followers, and monitor their brand's online reputation. This can lead to increased brand awareness, customer engagement, and sales.

What are the best social media management software options?

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Some of the best social media management software options include Hootsuite, Sprout Social, Buffer, HubSpot, and Agorapulse. Each of these software options offers a range of features and pricing plans to fit the needs of different businesses.

What are the free social media management software alternatives I could try?

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Some free social media management software alternatives include TweetDeck, Later, and SocialOomph. While these software options may have limited features compared to paid options, they can still be useful for small businesses or those just starting with social media management.