Zoho Social is a dynamic social media management tool built to empower teams and agencies of all sizes. It simplifies:

• content creation,
• scheduling,
• and social media interaction management.

With real-time performance tracking, unified inbox, and seamless integrations like Zoho CRM and Zoho Desk, Zoho Social helps businesses turn interactions into opportunities while keeping all their profiles optimized.

What are the main features of Zoho Social?

Publish and schedule posts efficiently

Zoho Social enables users to publish or schedule posts across various channels from one place.

• Instant publishing across social platforms or selective networks
• Post scheduling with workflow automation
• AI-powered SmartQ for optimal post timing

Channels: Facebook (Meta), Instagram, X (formerly Twitter), LinkedIn, Google Business Profile, YouTube, Pinterest, TikTok (available in selective regions), Mastadon, and Threads

Unified inbox for managing conversations

With the unified inbox, managing multiple social media interactions becomes effortless.

• Track and respond to comments, mentions, messages, and reviews
• Categorize conversations for better monitoring
• Collaborate with teams for improved response management

AI-assisted content creation

Zoho Social’s AI-powered tools help generate and refine content, saving time while ensuring quality.

• Generate posts, captions, and threads across platforms using Zia
• Proofread and format content based on entered keywords
• Streamline content creation for multiple platforms

Team collaboration and workflow management

Zoho Social allows teams to work together on campaigns, ensuring smooth collaboration and decision-making.

• Collaborate on content planning and report sharing
• Role-based permissions for streamlined team workflows
• Share insights on popular posts and campaign strategies

In-depth analytics and reporting

Track the success of your social media strategies with detailed analytics, helping you make data-driven decisions.

• Customizable reports for tracking engagement, reach, and performance
• Insights into audience behavior across different networks
• Visual dashboards for easy analysis of social media growth

With its extensive feature set and integrations with platforms like Zoho CRM and Zoho Desk, Zoho Social supports businesses in driving growth and maximizing their social media potential.