search Where Thought Leaders go for Growth

12 graphic and video creation tools as alternatives to Canva in 2025

12 graphic and video creation tools as alternatives to Canva in 2025

By Maëlys De Santis • Approved by Elodie Moulières

Published: March 14, 2025

Graphic design is constantly evolving, and while Canva has established itself as the benchmark, it's not always the ideal tool for everyone. Its intuitive interface and ready-to-use templates appeal to home users and professionals alike, but some users are looking for more advanced features, greater flexibility, or better value for money.

In 2025, several alternatives to Canva have emerged, offering solutions tailored to different needs: powerful infographics, simplified video editing or high-performance collaborative tools. This guide will help you find the software that best suits your needs, whether you're a content creator, entrepreneur or marketer.

Ready to discover the best alternatives to Canva? Follow the guide! 🎨

Understanding Canva and how to use it

A tool that democratized graphic design

Since its launch in Australia in 2013, Canva has transformed graphic design by making it accessible to everyone. Thanks to its intuitive drag-and-drop interface, even beginners can design eye-catching visuals with just a few clicks.

Versatile graphic design features for all uses

Canva lets you create a wide range of content:

  • Graphics for social networks
  • Presentations and marketing materials
  • Flyers, posters and even websites
  • Video editing and printed documents

Its catalog of predefined templates simplifies creation, offering thousands of time-saving, customizable designs.

Expanding into new functionalities

Since 2023, Canva has accelerated its development to compete with Google and Microsoft. Recent developments include

  • Video editing
  • Custom design printing
  • Enhanced enterprise collaboration

Canva is more than just a design tool: it's a complete platform for digital creation.

An attractive but limited freemium model

Canva operates on a freemium model:

  • ✅ A free version with essential features
  • 💎 Canva Pro and Canva for Enterprise for advanced tools (animations, automatic resizing, premium library).

This approach attracts a wide audience, from entrepreneurs to teachers, who leverage the platform for their communication and training needs.

Canva's advantages and limitations

Canva's strengths

  • Ease of use: an intuitive interface that requires no design skills.
  • Wide variety of templates: thousands of templates to suit different needs.
  • Complete free version: ideal for occasional users.
  • Collaborative tools: perfect for teams and group work.

Disadvantages to consider

  • Internet dependency: Canva works mainly online, which can be a hindrance if your connection is unstable.
  • Limited customization: less flexibility than professional software such as Adobe Photoshop or Illustrator.
  • Advanced features for a fee: some essential options are only available via Canva Pro.

Is Canva right for you?

If you're looking for a quick and easy tool for creating visuals, Canva is an excellent option. On the other hand, for projects requiring a high level of customization, it may be worth exploring more advanced alternatives.

12 alternatives to Canva in 2025

Adobe Express

Desygner

Fotor

Movavi Video Editor

Piktochart

RelayThat

Sketch

Snappa

Stencil

Visme

VistaCreate (Crello)

For all companiesFor all companiesFor all companiesFor companies with 1 to 250 employeesFor all companiesFor all companiesFor all companiesFor all companiesFor all companiesFor all companiesFor all companies
tag-outline

Pricing on request

close-circle Free version
close-circle Free trial
close-circle Free demo
tag-outline

Pricing on request

close-circle Free version
close-circle Free trial
close-circle Free demo
tag-outline

Pricing on request

close-circle Free version
close-circle Free trial
close-circle Free demo
tag-outline

Pricing on request

close-circle Free version
close-circle Free trial
close-circle Free demo
tag-outline

Pricing on request

close-circle Free version
close-circle Free trial
close-circle Free demo
tag-outline

Pricing on request

close-circle Free version
close-circle Free trial
close-circle Free demo
tag-outline

Pricing on request

close-circle Free version
close-circle Free trial
close-circle Free demo
tag-outline

Pricing on request

close-circle Free version
close-circle Free trial
close-circle Free demo
tag-outline

Pricing on request

close-circle Free version
close-circle Free trial
close-circle Free demo
tag-outline

Paid version from $15.00 /month

close-circle Free version
close-circle Free trial
close-circle Free demo
tag-outline

Pricing on request

close-circle Free version
close-circle Free trial
close-circle Free demo
See software See software See software See software See software See software See software See software See software See software See software
Learn more about Adobe Express Learn more about Desygner Learn more about Fotor Learn more about Movavi Video Editor Learn more about Piktochart Learn more about RelayThat Learn more about Sketch Learn more about Snappa Learn more about Stencil Learn more about Visme Learn more about VistaCreate (Crello)

Adobe Express - Fast, efficient graphic design

Adobe Express is the ideal alternative to Canva for those looking for a fast, efficient tool. Designed to simplify graphic creation, it offers an intuitive interface and predefined templates for everything from social networks to marketing materials.

Benefits of using Adobe Express

  • Easy to learn: fluid interface, suitable for beginners and professionals alike.
  • Varied, professional templates: for social posts, posters, presentations and more.
  • Advanced filters and effects: taken from the Adobe world, they enhance visuals with a single click.
  • Integration with the Adobe suite: creations can be edited in Photoshop or Illustrator.
  • Accessibility and collaboration: works on computer and mobile, with real-time sharing tools.

Case study: corporate use

A small to medium-sized business launching an advertising campaign can quickly create visuals adapted to social networks, apply its graphic charter and share its designs with its team for instant feedback.

Adobe Express limitations

  • Limited customization: less flexibility than Photoshop or Illustrator for complex projects.
  • Dependence on the Adobe ecosystem: ideal for regular users, but can be restrictive for others.

Our opinion of Adobe Express

For those looking for a fast, simple and well-integrated Adobe tool, Adobe Express is a credible alternative to Canva in 2025.

Desygner - uncompromising versatility for all your designs

Desygner is an online graphic design platform distinguished by its versatility and accessibility. It's ideal for entrepreneurs, marketers and content creators, as well as beginners who want to design professional visuals effortlessly. It lets you create marketing materials, publications for social networks, presentations, business cards and much more, while facilitating collaborative working.

Key features

  • Intuitive drag-and-drop editor: quick and easy creation, no design skills required.
  • Extensive library of professional templates: suitable for a variety of sectors and uses.
  • Royalty-free image and icon bank: enrich visuals at no extra cost.
  • Real-time collaboration tools: enable teams to work simultaneously on a project.
  • Integrated PDF editor: easy modification and personalization of existing documents.
  • Brand consistency: the ability to lock in certain elements to ensure a consistent visual identity.
  • Automation and AI: intelligent tools to speed up the creative process and generate content.

Case study: A company optimizes its visual communication

An SME looking to standardize its brand image uses Desygner to create personalized templates for its marketing and social networking materials. Thanks to its collaborative features, the team can work simultaneously on several visuals while respecting the defined graphic charter.

Our verdict on Desygner

We like its flexibility and accessibility, making it a convincing alternative to Canva. Its collaborative tools and template library make it easy to create professional content, even for novices. The free version is already very comprehensive, although some advanced features are reserved for premium subscribers. Desygner is an excellent choice for a versatile solution, suitable for both corporate and freelance users.

Fotor - Photo editing and graphic design

Fotor stands out as a solid alternative to Canva, especially for those looking for an advanced photo editing tool combined with graphic design functionalities. Its user-friendly interface and powerful tools make it a popular solution for influencers, content creators and marketing professionals.

Benefits of using Fotor

  • Advanced photo retouching tools: contrast adjustments, filters, blemish removal and automatic corrections via AI.
  • Simplified graphic creation: quick design of banners, flyers and social networking posts thanks to a library of varied templates.
  • Intuitive, fluid interface: easy navigation, even for novice users.
  • Intelligent optimization: use of artificial intelligence algorithms to automatically improve image quality.

Case study: an impactful marketing campaign

A marketing manager needs to create attractive visuals for a special event. With Fotor, he retouches his photos, adjusts colors and uses ready-to-use templates to quickly design striking materials.

Fotor limitations

  • Advanced features for a fee: some options, especially advanced retouching, require a Pro subscription.
  • Less suitable for complex designs: although powerful, Fotor cannot replace professional software such as Photoshop for highly detailed creations.

Our verdict on Fotor

For those looking for a powerful retouching tool coupled with accessible graphic design features, Fotor is a relevant alternative to Canva in 2025.

Movavi Video Editor - Video editing made easy

Movavi Video Editor is an intuitive video editing program designed to make video editing accessible to everyone, without the need for advanced skills. Content creators, vloggers, entrepreneurs and trainers all benefit from its ease of use and powerful tools. Ideal for making promotional videos, tutorials or engaging clips for social networks.

Key features

  • Intuitive interface: quick to learn with a streamlined design, ideal for beginners.
  • Comprehensive editing tools: easily trim, crop, merge and rotate clips.
  • Effects and transitions: over 180 filters, animated titles and professional transitions.
  • Advanced audio editing: add music, reduce background noise and record voice-overs.
  • Video stabilization: shake correction for smoother, more professional rendering.
  • Easy saving and sharing: cloud storage, fast HD export or direct publication on YouTube and social networks.
  • Extensive compatibility: supports a wide range of video and audio formats.

Case study: a simple video campaign

A start-up wishing to promote a new product can import its videos, add animated text and visual effects, adjust the pace, and have content ready to broadcast on social networks in a matter of minutes.

Our verdict on Movavi Video Editor

We like Movavi's simplicity and speed, allowing you to edit videos with professional rendering without technical complexity. It's a convincing alternative for those who find software like Adobe Premiere too cumbersome. The only drawback is that some advanced features are reserved for the paid version, but its value for money remains very competitive.

MyEdit - A fast, simple online solution

In 2025, MyEdit has established itself as an essential alternative to Canva, combining simplicity, speed and artificial intelligence. This online solution is designed to offer a fluid experience, enabling users to create professional designs in a minimum of time.

Benefits of using MyEdit

  • Fast, intuitive interface: a drag-and-drop system optimized for latency-free execution.
  • AI-based tools: automate complex tasks such as image retouching and color adjustment.
  • Varied template library: tailored to the needs of digital marketing, social networking and advertising.
  • Excellent value for money: many features free of charge, with an affordable premium version for advanced options.

Case study: A start-up seeking visibility

A start-up wishing to launch an awareness-raising campaign on social networks used MyEdit to create a series of striking visuals in just a few hours, ensuring a consistent and engaging visual identity.

MyEdit's limitations

  • No mobile application: unlike Canva, MyEdit is exclusively available as a web application.
  • Fewer advanced options for professionals: although powerful, it's no substitute for expert design software like Photoshop.

Our opinion of MyEdit

For those looking for a fast, intuitive, AI-assisted graphic design tool, MyEdit is a prime alternative to Canva in 2025. Its accessibility and efficiency make it a major asset for content creators and small businesses alike.

Piktochart - Ideal for infographics and data presentations

Piktochart is an essential alternative to Canva, specially designed for creating infographics and data presentations. This tool is a favorite of marketing professionals, teachers and analysts, who use it to transform complex figures into striking, understandable visuals.

Advantages of using Piktochart

  • Specialization in infographics: unlike other generalist tools, Piktochart is optimized for this format.
  • Intuitive, accessible interface: even without design skills, you can create professional visuals quickly.
  • Customizable templates: a rich library adapted to various sectors (finance, education, marketing, health).
  • Advanced data visualization tools: CSV file integration and automatic creation of clear, dynamic graphs.
  • Complete free version: tailored to the needs of small businesses, with competitive premium offers for collaboration.

Case study: Transforming data into impactful infographics

A company wishing to present its quarterly results can use Piktochart to aggregate its financial data, integrate it in a few clicks and generate a professional infographic to share internally or in meetings.

Piktochart's limitations

  • Less suited to generalist designs: the tool excels at infographics, but is limited for creations such as banners or social networking posts.
  • More limited range of features: compared to Canva, it lacks some advanced options for other types of graphic design.

Our verdict on Piktochart

For professionals looking for a powerful tool specialized in data visualization, Piktochart is a strategic choice. Its focus on infographics makes it a credible alternative to Canva for 2025.

RelayThat - The ultimate tool for automated brand consistency

RelayThat is an online graphic design platform specializing in branding automation. Unlike Canva, which leaves room for free creativity, RelayThat focuses on visual consistency, automatically applying a brand's colors, fonts and logos to all media. It's particularly popular with marketing teams, agencies and entrepreneurs who want to save time while maintaining a consistent, professional image across all their channels.

Key features

  • Automated brand consistency: apply visual identity uniformly to all visuals.
  • One-click resizing: instantly adapt designs to different platform formats.
  • Professional template library: wide selection of ready-to-use templates.
  • Centralized digital asset management: easily access and organize brand assets.
  • SEO-optimized headline generator: provides relevant taglines and keywords for digital marketing.
  • Simplified publishing and integration: compatible with various platforms for rapid sharing.

Case study: a marketing agency gains in productivity

A communications agency needs to produce consistent visuals for its clients' social networks, advertisements and newsletters. With RelayThat, it can automate the application of visual identity, save time on resizing and ensure that each medium complies with brand guidelines.

Our verdict on RelayThat

We particularly appreciate RelayThat's unique approach to brand consistency. RelayThat saves valuable time for companies and agencies that produce a large number of visuals in series. It's not the most flexible tool for those who like free personalization, but for consistent professional branding, it's a powerful alternative to Canva.

Sketch - The essential tool for UI/UX design

Sketch is a professional vector design editor designed specifically for the creation of user interfaces (UI) and user experiences (UX). Used by numerous agencies and startups, it enables designers to create precise mock-ups, interactive prototypes and modular design systems.

Key features

  • Advanced vector editing: create and modify elements without loss of quality.
  • Reusable symbols and components: simplify design and ensure interface consistency.
  • Interactive prototyping: simulate user paths without the need for external tools.
  • Shared libraries: facilitate team collaboration with synchronized styles and components.
  • Extensive plug-in ecosystem: advanced customization thanks to an active community.
  • Export optimized for development: compatibility with various formats (PNG, SVG, PDF, etc.).
  • Real-time collaboration: project sharing and team feedback via Sketch Cloud.

Case study: fluid, collaborative application design

A start-up wanting to design an intuitive mobile application uses Sketch to create interactive mock-ups, test user paths and easily share designs with developers, guaranteeing a fluid, consistent experience.

Our verdict on Sketch

We appreciate the precision and efficiency of Sketch for UI/UX design. Its reusable symbol system and collaboration tools are ideal for teams working on complex interfaces. The only drawback: it's only available on macOS, but remains an essential reference for professional designers.

Snappa - Easy sharing on social networks

Snappa is an effective alternative to Canva, particularly suited to content creators and community managers who want to optimize the sharing of visuals on social networks.

Benefits of using Snappa

  • Predefined formats for social networks: optimized dimensions for Instagram, Facebook, Twitter and LinkedIn, avoiding manual resizing.
  • Royalty-free image library: access to a wide selection of professional visuals to quickly create impactful content.
  • Easy addition of text and captions: ideal for capturing attention with powerful messages.
  • One-click publishing: the "one-click schedule" function lets you schedule or publish your creations directly to social networks.

Case study: a community manager in search of efficiency

A social media manager needs to publish a series of promotional visuals on several platforms. With Snappa, he can create, adjust and schedule his publications in just a few minutes, guaranteeing fast, consistent distribution.

Snappa's limitations

  • Less suited to complex designs: the tool is perfect for simple visuals, but lacks advanced features for more sophisticated creations.
  • Less versatile than Canva: designed primarily for social networks, it is less effective for other types of graphic design.

Our opinion of Snappa

For those looking for a fast, efficient solution for creating and distributing content on social networks, Snappa is an ideal alternative to Canva in 2025.

Stencil - Fast, accessible design for beginners

Stencil is an effective alternative to Canva, specially designed for those looking for a quick and easy way to create attractive visuals. Its streamlined interface and ease of use make it ideal for beginners wishing to produce professional-quality designs without a complex learning curve.

Benefits for beginners

  • Immediate learning curve: Thanks to an intuitive interface, even novices can create striking visuals in a matter of minutes.
  • Integrated image library: Access to over 5 million royalty-free photos, eliminating the need to search for external images.
  • Variety of fonts: Over 3,100 Google fonts available to customize your designs to your preferences.
  • Predefined sizes: Optimized sizes for various social platforms, guaranteeing perfect compatibility without manual adjustments.
  • Easy sharing: Direct integration with platforms such as Facebook, Twitter, Pinterest and Buffer, making it easy to publish your creations instantly.

Case study: A food blogger revitalizes her content

Let's take the example of Sarah, a food blogger who wants to enrich her blog with attractive visuals. Without any advanced technical skills, Sarah uses Stencil to :

  • Quickly create eye-catching images to showcase her recipes.
  • Easily adapt the dimensions of her visuals for social networks, ensuring a consistent presence on all platforms.
  • Publish her creations directly from Stencil to her social accounts, saving precious time.

Thanks to Stencil, Sarah improves audience engagement by offering visually appealing content without spending too much time on it.

Limitations to consider

  • Limited advanced features: While Stencil is perfect for quick, simple creations, it may lack depth for projects requiring more sophisticated design tools.
  • Lack of video content creation: Unlike some other platforms, Stencil does not support video creation or editing, which can be limiting for users wishing to diversify their content types.

Our verdict on Stencil

For beginners or professionals looking to quickly produce quality visuals without complexity, Stencil is a solid alternative to Canva. Its user-friendly interface, combined with an extensive resource library and integrated sharing options, makes it a valuable tool for those wishing to optimize their online presence with attractive, professional designs.

Visme - Interactive tools for data visualization

Visme is a powerful alternative to Canva, particularly suited to businesses and professionals who want to integrate interactive data visualizations into their presentations and marketing materials.

Visme interactive features

  • Advanced data visualization tools: integration of dynamic graphics (bar charts, maps, interactive tables).
  • Interactive elements: tooltips, hover effects and animations to make presentations more engaging.
  • Extensive customization: adapt colors, fonts and layouts to corporate graphic charters.
  • Team-based collaboration: several people can work together on a project, with real-time comments and feedback.

Case study: transforming reports into dynamic presentations

A company wishing to present its quarterly results can use Visme to integrate interactive graphics illustrating market trends, making the data easier to understand and more effective for stakeholders.

Visme limitations

  • Advanced features for a fee: some interactive options are only available via the premium version.
  • Less suited to classic graphic creations: Visme excels in presentations and infographics, but may be limited for other types of design.

Our verdict on Visme

For businesses and professionals looking for a powerful tool for interactive and engaging data visualizations, Visme is a relevant alternative to Canva in 2025.

VistaCreate (formerly Crello) - Creating dynamic visuals and animations

VistaCreate, formerly known as Crello, has established itself as a notable alternative to Canva, particularly for the creation of animations and dynamic visuals. This online tool offers a combination of ease of use and rich functionality, enabling users to produce attractive visual content without requiring advanced design skills.

Outstanding features

  • Ready-to-use animations: VistaCreate offers a vast library of animated templates that can be customized in just a few clicks, making it easy to create engaging content for a variety of platforms.
  • Dynamic visuals: Transform static projects into captivating creations with fluid effects and interactive elements.
  • Intuitive interface: The platform is designed to be quick to learn, enabling users to get started straight away without a complex learning curve.
  • Resource library: Access to over 70 million royalty-free photos, videos and vectors, offering a wealth of options for enriching your designs.
  • Integrated retouching tools: Remove backgrounds, add stickers, and other features to fine-tune your creations directly on the platform.

Among its advantages:

  • Rich animations: A variety of customizable animations for different needs, from social networking to professional presentations.
  • Competitive pricing: A freemium model offering a wide range of free features, with a Pro version starting at $10 per month, including additional resources and advanced tools.
  • Cross-platform accessibility: Available on the web as well as mobile apps for iOS and Android, making it easy to create and edit designs on the move.
  • Team collaboration: Teamwork capabilities with dedicated features, enabling multiple users to collaborate on the same project in real time.

Case study

A small company wanting to promote a new product line can use VistaCreate to easily create animated publications for social networks. By customizing animated templates with brand images and text, the company can produce compelling content that quickly captures the attention of its audience, all without requiring advanced technical skills.

Limits to consider

  • Advanced paid features: Some options, such as full access to the resource library or specific tools, require a Pro subscription.
  • Less extensive template library than some competitors: Although rich, the template collection may seem less extensive compared to platforms such as Canva.

Our verdict on VistaCreate

VistaCreate is a solid alternative to Canva, especially for those who want to create dynamic animations and visuals effortlessly. Its intuitive interface, numerous animated templates and customization tools make it an excellent choice for entrepreneurs, community managers and content creators who want to stand out with interactive visuals.

However, while rich in features, its template library is less varied than Canva's, and some advanced options take some getting used to. For users looking for an accessible, high-performance tool for graphic animation, VistaCreate is an excellent choice.

Let's recap: comparison table to choose your alternative to Canva

Software Main benefit Main use case
Adobe Express Seamless integration with the Adobe ecosystem Graphic content creation with advanced effects
Desygner Flexibility and collaborative tools Design marketing materials and corporate branding
Fotor Advanced photo retouching tools Image enhancement and personalization
Movavi Video Editor Accessible and efficient video editing Production of marketing and promotional videos
MyEdit Ultra-simple, fast interface Quickly create visuals without design skills
Piktochart Specializing in computer graphics Visual presentations and reports
RelayThat Automate brand consistency Creating consistent visuals for companies
Sketch Reference for UI/UX design Interface design for applications and websites
Snappa Optimized formats for social networks Rapid creation and publication of marketing visuals
Stencil Easy to use for beginners Quick creation of visuals for blogs and social networks
VistaCreate Animations and dynamic effects Create animated, engaging content
Visme Interactive tools for data visualization Creation of engaging graphics and media

Criteria for choosing an alternative to Canva

With the diversity of design tools available in 2025, finding the ideal alternative to Canva depends on your specific needs. Whether you're an entrepreneur, community manager, designer or marketer, it's essential to evaluate certain criteria to choose the platform that's right for you.

1. Ease of use and intuitive interface

A good design tool should offer a fluid and accessible experience, even for the uninitiated. A drag-and-drop interface is a major asset, enabling you to create quickly without technical constraints. MyEdit and Adobe Express stand out for their simplicity, perfect for fast, efficient use.

2. Features tailored to your needs

Each program has its own strengths:

  • For computer graphics and data presentations: Piktochart and Visme offer advanced tools.
  • For dynamic animations and visuals: VistaCreate is an excellent option.
  • For simplified video editing: Movavi Video Editor is an alternative worth considering.
    If your objective is specific (branding, social networks, videos, infographics), opt for a specialized tool.

3. Value for money and available templates

Most of Canva's alternatives are freemium, offering free basic functionality with advanced paid options. Desygner and RelayThat are interesting choices for those who want a good balance between accessibility and performance.

4. Team collaboration and sharing

If you work in a team, opt for a platform that facilitates real-time sharing and collaboration. Sketch, Visme and RelayThat offer advanced collaborative tools, ideal for agencies and marketing teams.

A word from the Expert

Choose a graphic design tool adapted to your needs... but also to your level of expertise!

Feature-rich software may seem attractive, but if it's too complex for your skill level, it could become a drag on your productivity.

Conversely, a tool that's too basic may limit your creativity and not offer the customization you need if you're an experienced designer.

Before taking the plunge, take the time to identify your requirements: what is your objective? What degree of personalization do you expect? Do you work alone or in collaboration? By answering these questions, you'll be able to select a solution that fits naturally into your workflow and lets you create efficiently, without frustration.

Elodie Moulières

Elodie Moulières,

How to choose the best alternative?

  • Looking for a quick and easy tool? → MyEdit or Adobe Express
  • Want to create infographics or visualize data? → Piktochart or Visme
  • Need dynamic animations and effects? → VistaCreate
  • Do you work in a team and need a collaborative tool? → RelayThat, Visme or Sketch
  • Your priority is photo retouching and advanced design? → Fotor or Affinity Designer

💡 O ur advice: before making your choice, test several free version tools to see which best fits your workflow. Canva remains a benchmark, but these alternatives show that there are some excellent options out there, depending on your goals and budget.

Which Canva alternative to choose in 2025?

Choosing an alternative to Canva depends above all on your specific needs. If you're looking for a quick and easy tool, Snappa and Stencil are ideal for creating visuals for social networks. For projects requiring more animation and dynamic effects, VistaCreate and RelayThat offer advanced attention-grabbing options.

Graphic design professionals will find more advanced solutions with Affinity Designer, Sketch or Gravit Designer, while Piktochart and Visme are better suited to computer graphics and data visualization. Finally, for those who want simplified video editing, Movavi Video Editor presents itself as a compelling alternative.

👉 O ur advice: clearly define your objective (social networks, branding, infographics, videos...) and choose the tool that best suits your workflow. Canva remains an undisputed leader, but these alternatives prove that there are other options just as effective in 2025.

Ready to test an alternative?

Article translated from French