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Google Ads: Build audience strategies to improve targeting and performance
How to exploit Google Ads audiences? How to analyze campaign performance using the notion of audience? What strategy should you adopt? Discover the challenges of search engine marketing (SEM) as part of a Google Ads audience strategy.

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How to choose your AdWords agency for high-performance SEA campaigns?
How to choose an AdWords agency to create and manage your SEA advertising campaigns? Improve your site's performance and win new online customers.

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SEA: definition, benefits and best practices for your search engine optimization
Generating traffic and clicks on your website is one thing. Attracting a qualified audience and converting them into leads or customers is better. Find out how in our article dedicated to SEA.

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[Tuto] Spy on your competitors' websites

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October 24, 2024

[Tuto] Spy on your competitors' websites
If you'd like to know how to improve your website's traffic and find out about your competitors' strengths, this tutorial is for you!

Google referencing tutorial: position your site on page 1

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October 24, 2024

Google referencing tutorial: position your site on page 1
Strategy, SEO best practices and tools for Google referencing your website or blog, appvizer tells you everything in this comprehensive tutorial!

How to do a Technical SEO audit in 4 Steps

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October 28, 2020

How to do a Technical SEO audit in 4 Steps
How to do a technical SEO audit and what software to use? 4 easy steps to optimize your websites performance and search engine ranking.

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