Just In! The top news of the web - Week 8
What should you take away from the news this week? In this episode, we’re going to discover: what job search brands do in the “Great Resignation” period, the benefit from Super Bowl ad, the new video software partner of TikTok, Meta, and Salesforce’s campaign in the metaverse, and many more.
Let’s get into it now!
#Marketing
📱 Job search brands launch their ad campaigns to prepare for the career change month
January is usually a time of job change, as workers evaluate their careers and start looking for new ones. Fiverr, Upwork and CareerBuilder are flooding online media and TV with new promoting
🖥 50% of viewers noted they’ve “purchased a product" after watching the Super Bowl ad
Over 40% of Super Bowl watchers will tune in more for the promotions than this Sunday's down, as indicated by a review from St. Louis advertisement tech startup Advocado. The review from Advocado gives insights to brands, media organizations, and publicizing offices to help promote viewer trends on the Super Bowl. The Super Bowl is the high-rated event in the U.S. every year with 91.6 million watchers in 2021.
⚡ Vimeo becomes first video software partner with TikTok
Video SaaS organization Vimeo has joined TikTok Marketing Partners, a gathering of expert organizations that make, carry out advertisement strategies on TikTok's video-based media application.
The partnership gives small and medium businesses admittance to Vimeo's set-up of video creation instruments while at the same time empowering them to exploit TikTok's wide userbase.
#IT
💰 China’s tech giants such as ByteDance and Alibaba invested $8 trillion in Metaverse
Let’s imagine the metaverse with Chinese attributes. That is the manner by which the virtual world that everybody's discussing will probably examine the world's second-biggest economy. China's innovation giants from Tencent to Alibaba and ByteDance are putting resources into the metaverse, a market that could be valued at $8 trillion later on, according to Morgan Stanley.
🔎 Virtual or real world? Meta and Salesforce present differently on metaverse ad
Meta and Salesforce, 2 giants of the technology industry, set their Super Bowl advertisement in the metaverse. One supports the virtual world, the other one in the real world. Which one will you pick? Let’s discover by reading the article!
#Accounting
📈 Accounting Software Market expected to grow by USD 7.04 Billion in 2022
The accounting software industry is set to develop by USD 7.04 billion from 2021 to 2026. The development force of the market will advance at a CAGR of 9.64% during the estimated time frame according to the accounting software market report by Technavio. Discover all the insights of this market in the article!
#HR
🗞 More than 80% of people never finish their online job applications
Candidate application volume has always been significant and has consistently had its own remarkable difficulties. Specialists suggest scouts go after their own organization's positions, further developing the application process.