Technology

Tip • November 14, 2024

Publisher financing for a smooth SaaS transition

SaaS is slowly but surely becoming an integral part of the IT landscape, and its growth is underpinning the growth of software publishing in France.

Tip • November 14, 2024

SaaS publishers and the implementation of their partner strategy

Over the past few years, PAD (Partners & Alliances Development) has helped more than 30 SaaS publishers in France, from small to large organizations, to structure and manage their sales partner networks. It's this experience that we'd like to share with you.

Tip • November 14, 2024

Start-up creation: advice and software selection

How to become a successful entrepreneur? Here are five essential things to know before launching your start-up: French Tech, how to prepare your pitch, how to draw up your business plan, choosing your fundraising tools, open innovation explained.

Definition • November 6, 2024

All you need to know about software certification

What is software certification? Why get your software certified? appvizer sheds light on the concept.

Tip • November 6, 2024

Advantages and disadvantages of online software for businesses

The explosion in Cloud offerings since 2010 is transforming the IT landscape. But is online software cheaper, less complicated and more secure?

Word from the expert • November 6, 2024

Indirect sales to grow your business?

Founder of PAD (Partners & Alliances Development), a consulting firm specializing in the development of commercial partnerships, René Causse explains the benefits of an indirect sales strategy.

Tip • November 6, 2024

Software selection: is a Proof Of Concept (POC) necessary?

Tip • November 23, 2023

Sell Your Software: 8 Steps to Be Successful Online

Looking for useful tips and advice on how to get the most out of selling your software online? Well, look no further! Click here to read more!

White paper • November 22, 2023

Net Revenue Retention (NRR) in SaaS: Strategies for Long-Term Revenue Growth

The net retention rate is a metric that is increasingly used by companies that operate on a recurring business model. Discover what NRR is, how to calculate it, and why it's essential for your business!

Tip • November 22, 2023

Generate More Revenue: Master the Art of SaaS Pricing

When's the last time you took a look at your pricing strategy? Well, it might be time... Click here for our tips on finding the best SaaS model!

Software • July 19, 2023

[Case Study] How Appvizer has helped Mailinblack achieve their conversion goals

To expand its reputation and connect its products to its target audience, Mailinblack chose to call on Appvizer, the media that digitalizes the company. Find out in this success story how they achieved these goals together.

Definition • July 7, 2022

Everything You Should Know About the SaaS Contract

What is a SaaS contract and how does it differ from a standard software contract? What are the points to be aware of before drafting or signing one? As with any contract negotiation, it is important to anticipate!

Tip • May 18, 2022

The Ultimate Guide for Successful Startup Fundraising

Need money to take your company to the top? Read our comprehensive and concise guide to startup fundraising, finding the right investors, and most importantly, convincing them!

Tip • April 20, 2022

Going From Start-up to Scale-up Without Messing Up: Challenge Accepted

Do you dream of turning your start-up into a scale-up? Nothing is impossible, but there are some mistakes to avoid and some tricks to know to overcome this challenge with flying colors!