AB testing software helps businesses test two or more variations of a webpage or app to determine which one performs better. The software randomly assigns visitors to each variation and compares the results. This helps businesses make data-driven decisions on how to optimize their website or app.
AB Testing Software
Our selection of 1 ab testing software
Paid version from €9.00 /month
Boost website conversions with AB testing software that optimizes design and copy for maximum engagement.
Convertize offers a user-friendly interface, customizable templates, and real-time analytics to help businesses identify and implement winning variations. Its AI-powered algorithm also automatically adjusts to optimize performance over time.
Read our analysis about ConvertizeAB Testing softwares: Q&A
When choosing AB testing software, look for features such as a user-friendly interface, easy integration with your website or app, statistical significance calculations, and the ability to test multiple variations at once. It's also important to consider pricing and customer support.
AB testing allows you to make data-driven decisions to improve your website or app's performance. By testing variations, you can determine which changes lead to higher engagement, conversions, and revenue. AB testing also helps you avoid making expensive changes based on assumptions or guesswork.
Some of the best AB testing software options include Optimizely, VWO, Google Optimize, and AB Tasty. Each of these options offers a range of features and pricing plans to suit different business needs.
Some free AB testing software alternatives include Google Optimize, which allows for basic AB testing, and Leanplum, which offers mobile-focused AB testing for free. However, keep in mind that free options may have limited features or support compared to paid options.