Discover the most popular account-based marketing (ABM) software on appvizer: Marketing for strategic accounts.
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This ABM software offers targeted account insights, customizable campaigns, and detailed analytics to enhance engagement with key accounts.
Persona is an account-based marketing platform designed to provide in-depth insights into targeted accounts. It enables users to create tailored marketing campaigns that resonate with specific audiences. Leveraging detailed analytics, it offers metrics for measuring engagement and conversion rates. With features that facilitate seamless collaboration among marketing and sales teams, Persona empowers businesses to optimize their strategies and drive growth by focusing on high-value accounts.
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This account-based marketing software streamlines targeted campaigns, leveraging analytics and CRM integration for enhanced engagement with key accounts.
LoneScale is an innovative account-based marketing software designed to optimize engagement with high-value clients. It features advanced analytics for insightful decision-making, seamless CRM integration for cohesive data management, and customizable campaign tools that help tailor marketing strategies to specific accounts. By focusing on key targets, users can enhance their outreach efforts effectively and drive greater conversions.
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Account-based marketing software works by identifying and targeting specific accounts, rather than a broader audience. It uses data and analytics to determine which accounts are most likely to convert, and then tailors marketing efforts to those accounts.
When looking for account-based marketing software, you should look for features such as account identification, predictive analytics, personalization, and integration with your existing marketing stack. These features can help you effectively target and convert high-value accounts.
Account-based marketing can provide several benefits for your company, including higher conversion rates, better alignment between sales and marketing, increased customer retention, and improved ROI.
Some of the best account-based marketing software options include HubSpot ABM, Terminus, Demandbase, Engagio, and RollWorks. Each of these options offers unique features and capabilities to help you effectively target and convert high-value accounts.
Some free account-based marketing software alternatives include LinkedIn Sales Navigator, Leadfeeder, Visitor Queue, and Google Analytics. While these options may not offer the same level of functionality as paid options, they can still provide valuable insights and help you effectively target high-value accounts.
