Mailerlite is designed for businesses of all sizes seeking to enhance their email marketing campaigns. With a user-friendly interface, Mailerlite supports the creation and management of professional email newsletters. Key features include drag-and-drop editors, automation workflows, and in-depth analytics.

What are the main features of Mailerlite?

Drag-and-Drop Email Editor

Create professional-looking emails effortlessly with Mailerlite’s intuitive drag-and-drop editor. This feature is perfect for users without coding skills, providing a flexible and accessible way to design emails.

• Pre-designed templates: Start with a variety of customizable templates
• Content blocks: Use building blocks for images, text, and buttons
• Mobile-optimized: Ensures emails look great on any device

Email Automation

Streamline your email campaigns with Mailerlite’s powerful automation tools. Create personalized messaging through automated workflows tailored to user behavior and preferences.

• Triggered emails: Send emails based on user actions or milestones
• Drip campaigns: Implement a series of automated emails over time
• Personalization: Customize emails for different segments

Comprehensive Analytics

Measure the success of your email campaigns using Mailerlite’s robust analytics. Gain insights into how your audience is interacting with your emails to enhance future strategies.

• Detailed reports: Track open rates, click-through rates, and more
• Real-time data: Monitor email campaign performance as it happens
• Survey integration: Collect feedback directly from your emails