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Marketing Analytics Software

Marketing Analytics : related categories

Our selection of 16 marketing analytics software

Marketing Cloud

Email Marketing Software

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4.5
Based on 1 reviews
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Boost your web marketing strategy with software that automates email campaigns, tracks customer behavior, and optimizes content for maximum engagement.

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With this web marketing software, you can easily create personalized email campaigns, track customer interactions across channels, and gain insights to optimize your content and messaging. Streamline your marketing efforts and increase conversions with Marketing Cloud.

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Contact mail

TapClicks

Elevate Marketing Analytics and Reporting

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4.4
Based on +200 reviews
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Pricing on request

Streamline your advertising efforts with this software. Get real-time insights, customizable reporting, and automated workflows.

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With this software, you'll have access to a wide range of advertising channels, including social media, search engines, and more. The platform's intuitive interface makes it easy to manage campaigns, while its robust reporting features allow you to analyze performance and make data-driven decisions.

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LesTroisTours- Idallsoft

Advanced Project Management for Creative Teams

No user review
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Paid version from €30.00 /month

Marketing Analytics software that provides real-time data visualization and optimization tools for campaigns.

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The software offers a user-friendly interface with customizable dashboards, allowing users to track and analyze their marketing performance across multiple channels. Its advanced algorithms provide actionable insights for optimizing campaigns, identifying new opportunities, and measuring ROI.

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Mapp Intelligence

Customer Insights and Predictive Analytics

No user review
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Pricing on request

A complete CDP solution that collects and analyzes customer data from multiple sources, providing actionable insights to optimize marketing campaigns and improve customer experience.

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With advanced analytics and reporting capabilities, this software allows businesses to track customer behavior across channels and touchpoints, segment audiences, and personalize communications. Its user-friendly interface and integrations with popular marketing tools make it an ideal choice for businesses of all sizes.

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Benefits of Mapp Intelligence

check Graphical & intuitive Dashboard

check Predictive analysis & in-depth segmentation

check AI & Web Personalisation

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Zoho PageSense

Optimize Website Engagement with Analytics

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4.4
Based on +200 reviews
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Paid version from €29.00 /month

Optimize your website with powerful marketing analytics software that increases conversions and improves user experience.

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With advanced features like A/B testing, heatmaps, and funnel analysis, this software provides valuable insights into user behavior and allows for data-driven decision making. Improve your website's performance and increase ROI with ease.

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Mayze

Prove the power of your B2B marketing

No user review
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Paid version from €30.00 /month

Gain insights into your marketing performance with user-friendly analytics, real-time data, and robust reporting tools.

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Mayze empowers businesses by providing in-depth insights into marketing performance. It offers user-friendly analytics, real-time data updates, and robust reporting tools that help track, evaluate, and optimize marketing strategies efficiently.

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Benefits of Mayze

check real-time marketing dashboard

check Marketing performance analysis in just a few clicks

check proof of the impact of marketing actions

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Two Minute Reports

Automate reporting for your marketing agency and make every

No user review
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Paid version from $8.00 /month

Gain actionable insights through real-time dashboards, customizable reports, and seamless data integration for enhanced marketing analytics.

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Two Minute Reports offers powerful marketing analytics with features such as real-time dashboards, customizable reports, and seamless data integration. It simplifies decision-making by providing detailed insights quickly, enabling more effective campaign optimization and resource allocation. With easy setup and robust data visualization, it caters to the need for efficient and comprehensive marketing performance analysis.

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Benefits of Two Minute Reports

check Marketing Reporting specialised for marketing agencies

check 100+ Free pre defined Marketing Templates

check Automatic Report Schedules for clients and internal users

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Webyn

Automated Website Optimization for Maximized Conversions

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Pricing on request

Webyn is a no-code platform that automatically optimizes websites to increase conversions by analyzing user behavior and implementing targeted improvements.

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With Webyn, businesses can identify friction points, receive improvement suggestions, and track performance through A/B testing—all without needing technical skills.

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DashThis

All-in-One Automated Reporting Platform

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Pricing on request

DashThis is a powerful automated reporting tool that simplifies report generation for marketing agencies and businesses.

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With more than 30 native integrations and customizable dashboards, DashThis helps streamline data collection and visualization, making it easier for teams to track KPIs and present insightful reports.

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Sensia.ai

AI-Powered Marketing Insights

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Sensia revolutionizes marketing by providing precise, AI-driven insights that empower marketers in product marketing and retail intelligence.

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The platform analyzes data from multiple sources, offering instant analysis on consumer trends, product innovation, competition, and more.

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Adobe Marketo Measure

Analytics Amplified for Marketing Success

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Adobe Marketo Measure empowers marketers with robust analytics, enabling precise measurement of campaign success.

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Designed for marketing professionals, it offers advanced features like attribution modeling, lead management insights, and ROI tracking to elevate your marketing strategy above competitors.

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Ruler

Increase Workflow Efficiency with Advanced Analytics

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Ruler is designed to optimize business operations by providing advanced analytics and reporting tools.

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Targeted towards small to medium-sized enterprises, it distinguishes itself with customizable dashboards, seamless data integration, and real-time insights, allowing businesses to make informed decisions swiftly.

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Adobe Analytics

Advanced Analytics for Data-Driven Insights

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Adobe Analytics empowers businesses to transform vast data into actionable insights.

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Ideal for marketers and analysts, it offers robust features like real-time reporting, predictive analytics, and cross-channel attribution that distinguish it from its competitors.

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SWATIX

Enhanced Collaboration for Teams with Task Management

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SWATIX optimizes project management for enterprises and startups alike. Catering to project managers and team leaders, it combines real-time collaboration with advanced task tracking.

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Key features include seamless integrations and intuitive user interface for better productivity.What are the main features of SWATIX?Real-time CollaborationEnhance teamwork with SWATIX by uniting your team members with powerful and immediate collaborative tools.

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Wizaly

Maximize Marketing ROI with Advanced Attribution Analytics

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Wizaly provides cutting-edge attribution analytics for marketers aiming to optimize their ROI.

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Designed for data-driven companies, it offers unparalleled insights into customer journeys, multi-channel performance, and AI-driven conversion tracking to stand out against competitors.

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Cint

Streamlined Market Research Automation Software

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Cint empowers market researchers by automating data collection with its innovative platform.

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Designed for research professionals, it offers seamless panel management and real-time data insights, setting a new standard in the industry.

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Google Analytics

Optimize Digital Strategies with Analytics Insights

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4.6
Based on +200 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
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Pricing on request

Get insights on your website's performance with this marketing analytics software. Track visitor behavior, measure conversions, and optimize your online presence.

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With this software, you can easily create custom reports, set up goals to track specific actions, and analyze user demographics to tailor your marketing strategy. Plus, it integrates with other Google products for seamless data sharing.

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Marketing Analytics softwares: Q&A

How does a marketing analytics software work?

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Marketing analytics software allows marketers to collect and analyze data from various sources to make informed decisions. It uses algorithms and machine learning to identify patterns and trends in customer behavior, sales, and marketing campaigns. This data is then used to optimize marketing strategies and improve ROI.

What features should I look for when looking for marketing analytics software?

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When choosing marketing analytics software, look for features such as data visualization, real-time reporting, customizable dashboards, and integration with other marketing tools. The software should also offer advanced analytics capabilities, such as predictive modeling and segmentation, to help you make data-driven decisions.

What are the benefits of marketing analytics for my company?

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Marketing analytics can help your company in several ways, including identifying new opportunities for growth, improving customer engagement, and increasing ROI. By collecting and analyzing data, you can gain insights into your target audience, their behavior, and preferences, which can help you optimize your marketing strategies and improve your bottom line.

What are the best marketing analytics software options?

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Some of the best marketing analytics software options in the market include Google Analytics, Adobe Analytics, Salesforce Marketing Cloud, and HubSpot Marketing. Each of these software options offers unique features and capabilities, so it's important to evaluate your specific needs before making a decision.

What are the free marketing analytics software alternatives I could try?

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Some free marketing analytics software alternatives include Google Analytics, Piwik, and Open Web Analytics. While these options may not offer all the features of paid software, they can still provide valuable insights into your marketing efforts. However, keep in mind that free options may have limitations in terms of data storage and customization.