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Marketing Analytics Software

Marketing Analytics : related categories

Our selection of 16 marketing analytics software

TapClicks

Streamlined Marketing Analytics for Busy Professionals

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4.4
Based on +200 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
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Pricing on request

Streamline your advertising efforts with this software. Get real-time insights, customizable reporting, and automated workflows.

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With this software, you'll have access to a wide range of advertising channels, including social media, search engines, and more. The platform's intuitive interface makes it easy to manage campaigns, while its robust reporting features allow you to analyze performance and make data-driven decisions.

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LesTroisTours- Idallsoft

Advanced Project Management for Creative Teams

No user review
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Paid version from €30.00 /month

Marketing Analytics software that provides real-time data visualization and optimization tools for campaigns.

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The software offers a user-friendly interface with customizable dashboards, allowing users to track and analyze their marketing performance across multiple channels. Its advanced algorithms provide actionable insights for optimizing campaigns, identifying new opportunities, and measuring ROI.

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Mapp Intelligence

Customer Insights and Predictive Analytics

No user review
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Pricing on request

A complete CDP solution that collects and analyzes customer data from multiple sources, providing actionable insights to optimize marketing campaigns and improve customer experience.

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With advanced analytics and reporting capabilities, this software allows businesses to track customer behavior across channels and touchpoints, segment audiences, and personalize communications. Its user-friendly interface and integrations with popular marketing tools make it an ideal choice for businesses of all sizes.

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Benefits of Mapp Intelligence

check Graphical & intuitive Dashboard

check Predictive analysis & in-depth segmentation

check AI & Web Personalisation

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Zoho PageSense

Optimize Website Engagement with Analytics

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4.4
Based on 150 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
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Paid version from €29.00 /month

Optimize your website with powerful marketing analytics software that increases conversions and improves user experience.

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With advanced features like A/B testing, heatmaps, and funnel analysis, this software provides valuable insights into user behavior and allows for data-driven decision making. Improve your website's performance and increase ROI with ease.

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Mayze

Prove the power of your B2B marketing

No user review
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Paid version from €30.00 /month

Gain insights into your marketing performance with user-friendly analytics, real-time data, and robust reporting tools.

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Mayze empowers businesses by providing in-depth insights into marketing performance. It offers user-friendly analytics, real-time data updates, and robust reporting tools that help track, evaluate, and optimize marketing strategies efficiently.

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Benefits of Mayze

check real-time marketing dashboard

check Marketing performance analysis in just a few clicks

check proof of the impact of marketing actions

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Two Minute Reports

Automate reporting for your marketing agency and make every

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4.7
Based on 39 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
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Paid version from $8.00 /month

Gain actionable insights through real-time dashboards, customizable reports, and seamless data integration for enhanced marketing analytics.

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Two Minute Reports offers powerful marketing analytics with features such as real-time dashboards, customizable reports, and seamless data integration. It simplifies decision-making by providing detailed insights quickly, enabling more effective campaign optimization and resource allocation. With easy setup and robust data visualization, it caters to the need for efficient and comprehensive marketing performance analysis.

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Benefits of Two Minute Reports

check Marketing Reporting specialised for marketing agencies

check 100+ Free pre defined Marketing Templates

check Automatic Report Schedules for clients and internal users

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Webyn

Automated Website Optimization for Maximized Conversions

No user review
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Pricing on request

This marketing analytics software offers real-time data tracking, comprehensive reports, and user-friendly dashboards to optimize campaigns effectively.

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Webyn provides powerful marketing analytics tools that include real-time data tracking, allowing users to monitor their campaign performance instantly. With comprehensive reporting features, it generates insightful analyses to inform strategic decisions. The intuitive dashboards offer a user-friendly experience, making it easy for marketers to visualize key metrics and trends. Furthermore, the software integrates seamlessly with various platforms, enhancing data collection and analysis across multiple channels.

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DashThis

All-in-One Automated Reporting Platform

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4.4
Based on +200 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
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Pricing on request

Create comprehensive marketing reports quickly, integrating data from multiple sources and customizing templates for better insights.

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DashThis facilitates the creation of detailed marketing reports by aggregating data from various platforms like Google Analytics, Facebook Ads, and more. Users can customize templates to reflect their branding and ensure clear communication of KPIs. The intuitive interface allows for quick report generation, making it easy to visualize data trends and performance metrics. This powerful tool helps marketers save time while gaining actionable insights to drive strategic decisions.

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Sensia.ai

AI-Powered Marketing Insights

No user review
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Pricing on request

Utilizes AI to deliver data-driven insights, optimize campaigns, and enhance customer engagement through predictive analytics and real-time reporting.

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Sensia.ai leverages artificial intelligence to provide users with comprehensive, data-driven insights essential for impactful marketing strategies. Its features include advanced predictive analytics, allowing businesses to forecast customer behavior, and real-time reporting that enables continuous campaign optimization. By enhancing customer engagement through targeted approaches, Sensia.ai empowers organizations to make informed decisions and improve their overall marketing effectiveness.

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Adobe Marketo Measure

Analytics Amplified for Marketing Success

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Pricing on request

Track customer journeys, analyze performance metrics, and optimize marketing strategies for improved ROI with advanced analytics tools.

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Adobe Marketo Measure offers comprehensive capabilities to track customer journeys across multiple channels. By analyzing performance metrics in real time, users can gain insights into campaign effectiveness and make data-driven decisions. The platform facilitates optimization of marketing strategies, ensuring resources are allocated efficiently to maximize return on investment (ROI). Its advanced analytics tools help marketers understand consumer behavior, enhance engagement, and refine tactics for better results.

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Ruler

Increase Workflow Efficiency with Advanced Analytics

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Pricing on request

Streamline marketing analytics with advanced tracking, attribution modeling, and insightful reporting to elevate campaign performance effectively.

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Ruler offers comprehensive marketing analytics capabilities designed to enhance decision-making processes. It features advanced tracking that accurately measures customer interactions to ensure precise attribution modeling. The platform provides in-depth reporting tools that allow marketers to identify trends and insights, ultimately maximizing campaign performance. With its user-friendly interface, Ruler assists businesses in making data-driven decisions that refine their marketing strategies.

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Adobe Analytics

Advanced Analytics for Data-Driven Insights

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4.5
Based on +200 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
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This marketing analytics software offers powerful data visualization, real-time insights, customer segmentation, and predictive analytics to enhance marketing strategies.

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Adobe Analytics provides robust marketing analytics capabilities that empower businesses to drive informed decisions. With features like real-time insights and in-depth customer segmentation, users can analyze consumer behavior effectively. Its data visualization tools allow for easier interpretation of complex data, while predictive analytics help forecast trends, ensuring marketers can stay ahead of the competition. This comprehensive solution is designed to optimize marketing strategies and boost engagement across multiple channels.

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SWATIX

Enhanced Collaboration for Teams with Task Management

No user review
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Pricing on request

Analyze marketing data with advanced dashboards, streamline campaigns, and enhance decision-making through actionable insights into customer behavior.

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SWATIX offers robust features that empower marketers to analyze extensive data sets effectively. The software provides customizable dashboards that visualize key metrics. Users can streamline their marketing campaigns by leveraging insights derived from real-time customer behavior analysis. With its intuitive interface and easy integration, SWATIX enhances decision-making processes, allowing businesses to optimize their strategies and achieve better results in their marketing efforts.

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Wizaly

Maximize Marketing ROI with Advanced Attribution Analytics

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5.0
Based on 4 reviews
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Offers robust analytics tools for tracking marketing performance, insights on customer behavior, and real-time data visualization to enhance decision-making.

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Wizaly provides a comprehensive suite of marketing analytics tools designed to optimize performance and drive results. It allows users to track key marketing metrics, gain insights into customer behavior, and create real-time data visualizations. These capabilities empower marketers to make informed decisions based on data-driven insights, enhancing overall campaign effectiveness and improving ROI. Its user-friendly interface further simplifies complex data analysis, making it suitable for teams of all sizes.

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Cint

Streamlined Market Research Automation Software

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4.0
Based on 4 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
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Powerful analytics tool providing real-time insights, customizable dashboards, and advanced reporting for effective marketing strategies.

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Cint is a robust marketing analytics software that offers real-time insights into campaign performance. With its customizable dashboards, users can visualize key metrics tailored to specific needs. Advanced reporting features facilitate in-depth analysis, helping marketers make informed decisions based on comprehensive data. The intuitive interface ensures easy navigation, allowing teams to quickly adapt strategies and optimize marketing efforts for improved ROI.

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Google Analytics

Optimize Digital Strategies with Analytics Insights

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4.5
Based on +200 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
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Pricing on request

Get insights on your website's performance with this marketing analytics software. Track visitor behavior, measure conversions, and optimize your online presence.

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With this software, you can easily create custom reports, set up goals to track specific actions, and analyze user demographics to tailor your marketing strategy. Plus, it integrates with other Google products for seamless data sharing.

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Marketing Analytics softwares: Q&A

How does a marketing analytics software work?

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Marketing analytics software allows marketers to collect and analyze data from various sources to make informed decisions. It uses algorithms and machine learning to identify patterns and trends in customer behavior, sales, and marketing campaigns. This data is then used to optimize marketing strategies and improve ROI.

What features should I look for when looking for marketing analytics software?

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When choosing marketing analytics software, look for features such as data visualization, real-time reporting, customizable dashboards, and integration with other marketing tools. The software should also offer advanced analytics capabilities, such as predictive modeling and segmentation, to help you make data-driven decisions.

What are the benefits of marketing analytics for my company?

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Marketing analytics can help your company in several ways, including identifying new opportunities for growth, improving customer engagement, and increasing ROI. By collecting and analyzing data, you can gain insights into your target audience, their behavior, and preferences, which can help you optimize your marketing strategies and improve your bottom line.

What are the best marketing analytics software options?

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Some of the best marketing analytics software options in the market include Google Analytics, Adobe Analytics, Salesforce Marketing Cloud, and HubSpot Marketing. Each of these software options offers unique features and capabilities, so it's important to evaluate your specific needs before making a decision.

What are the free marketing analytics software alternatives I could try?

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Some free marketing analytics software alternatives include Google Analytics, Piwik, and Open Web Analytics. While these options may not offer all the features of paid software, they can still provide valuable insights into your marketing efforts. However, keep in mind that free options may have limitations in terms of data storage and customization.