Imagino : Flexible and Agile Customer Data Platform (CDP)

Imagino is an intelligent Customer Data Platform (CDP) that allows businesses to access, understand, and activate customer data to deliver a personalized and seamless experience, both online and offline. With an agile approach, Imagino addresses the needs of business teams in terms of speed, agility, and performance.

Key Features of Imagino

Access to Customer Data

Imagino enables businesses to centralize and unify data from various sources to provide a complete view of customers. This platform ensures smooth connectivity to all data sources, creating permanent and multi-source connections.

• Data Connections: Integrate with all your data sources to ensure a comprehensive view.
• Data Profiling: Detailed analysis and understanding of all your data, regardless of the source.

360° Customer View

Imagino offers a comprehensive, unified view of the customer, allowing businesses to model and track customer interactions and data. With this 360° customer view, companies can better understand consumer behavior and optimize their marketing strategies.

• Data Unification: Create a unified customer profile with rich, historical insights.
• Segmentation: Easily create segments based on cross-referenced and enriched data.

Data Activation

The Imagino platform not only helps businesses understand customer data but also enables them to activate it within their entire CRM, marketing, and media ecosystem. This ensures that businesses can effectively leverage their data for personalized and optimized marketing campaigns.

• CRM and Marketing Activation: Use consolidated data to power your marketing campaigns and actions.
• Enriched Segments: Create custom indicators to target customers more effectively.

Why Choose Imagino?

Imagino stands out for its ability to provide a complete customer view while being easy to integrate into existing business ecosystems. With powerful tools such as Machine Learning and the Data Catalog, the platform allows for efficient and high-performance data management.

• Machine Learning: Enhance customer insights and analysis through advanced algorithms.
• Data Catalog: Discover and understand your data through an intuitive interface.

Imagino is the ideal solution for businesses looking to manage their customer data efficiently while benefiting from a single platform to unify and activate their data.